ianyoung said...Here's some more guys having fun in light wind for you
... why was a Flysurfer the only one out I wonder?
Beautiful imagery.
There's a simple three step plan that will almost guarantee kite sales:
1. Make demo kites readily available at all popular kiting areas.
2. Get some brand ambassadors out at the kiting areas so the kites can be seen showing their stuff.
3. Bring the prices down to match at least the premium brands.
I buy name brand kites from a local shop but even those I will not buy until I have had a test ride.
Brand ambassadors don't need to be pro riders, just competent experienced riders. Personality and communication is probably more important the extreme skill.
You need to prove that the cost per kite vs cost per quiver is at least on a par with premium brands. It's ok if individual kites cost more as long as the whole quiver is not too much more. Durability and longevity only matter in terms of resale. I get bored with kites after 2-3 years so I want to trade up and get new toys.
The light wind thing is a bit debatable. I ride happily powered in 12 knots on my 12m Switchblade. Certainly before any other riders around here.
My new 3 kite bow quiver should take me down to 10 and possibly 8 knots with a top end of 40+ knots for the price of two Flysurfers. Again, you have to prove to me that a two kite FS quiver would have the sweet spots as well covered as 3 bows. Three kites also gives me multiple redundancy in case of equipment failure. Is it tempting fate to say that since using name brand bow kites my total repair bill has been about 100mm of repair tape? My time lost to equipment failure is zero.