Check the video as below from Kingsports SUP in the US.
It is long but I thought it might give those of you not familiar with the amount of work that goes into making a board by hand. This is only shaping, still has to be glassed, fin plugs installed and sanded. Shaping is the quick bit.
It's why many of us prefer customs to production, all of these steps with you in mind by an experienced shaper. GOLD!
