Found this in the Manly Daily yesterday in Sydney.
"Every parent has faced the dreaded moment when the favourite toy goes missing.
Tears, wailing and general gnashing of teeth follow. Often it can mean bedtime becomes a huge battleground. A local mum is desperate to avoid such trouble after he nearly three year old lost he favourite Elmo in a shopping expedition.
The errant Elmo went missing somewhere in Warringah Mall-most likely the car park between Myer and Woolworths. Mum is hoping someone has found Elmo-for those not in the knowhe is a furry red muppet-like toy-wearing blue overalls and is about 20 cms high. Mum said "She has other Elmo's but this one is the favourite"

I fear for Elmo's safety and being only 20cms tall he must have some custom made boards and sails for his Mandurah windsurfing.
Maybe Hardie softboy can help him when he is found.